Linktree vs Solo.to: Paying for Brand or Cutting the Price in Half in 2026

Linktree Pro is $15/mo and Solo.to Pro is $6/mo for similar features. We compare what you actually give up by going cheaper.

Option A

Linktree

linktr.ee

Free + from $8/mo

Linktree is the most recognizable bio link platform, offering a simple single-page site you can paste into any social media bio. It prioritizes stability and a large integration ecosystem over deep customization or distinct design.

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Option B

Solo.to

solo.to

Free + from $6/mo

Solo.to is a straightforward link-in-bio tool with a clean interface, payment support, and pixel tracking at lower prices than most competitors. It positions itself as a low-cost alternative to Linktree without stripping the features people actually use.

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Solo.to is one of the more direct price-based challenges to Linktree in the market. It doesn't try to differentiate on design, commerce, or audience. It offers a clean bio page with custom domain, pixel tracking, and decent analytics at roughly half of what Linktree Pro costs. That's a legitimate pitch and worth looking at honestly, because the November 2025 Linktree price hike made the gap wider. The real question is whether the things Solo.to doesn't do are things you were going to use anyway.

Pricing

Linktree is $0, $8, $15, or $35 per month after the November 2025 price hike. Digital product fees run 12% on free, 9% on Starter and Pro, and 0% on Premium. Solo.to is $0 free, $6/mo Pro, and $12/mo Business. Solo.to has no platform fees on digital products because it doesn't really have a native checkout in the same way: it supports payment buttons but isn't a full commerce suite. For the subset of users who want a custom domain and pixel tracking without native commerce, Solo.to Pro at $6 is meaningfully cheaper than Linktree Pro at $15.

Design and feel

Both tools lean clean and unfussy. Linktree has more templates and more polish, plus a much larger ecosystem of partner integrations. Solo.to's interface is cleaner than you'd expect for the price but offers fewer design options overall. Neither tool is where you go if you want a page that looks distinct from typical bio pages. For users who just want a tidy vertical stack of links with a custom domain on top, both deliver that. Solo.to gets you there faster on price; Linktree gets you there with more finish.

Feature by feature

Area	Linktree	Solo.to
Pricing	Free, $8, $15, or $35/mo across four tiers.	Free, $6/mo Pro, $12/mo Business.
Custom domain	Available on Pro at $15/mo.	Available on Pro at $6/mo.
Pixel tracking	Meta Pixel on paid tiers, TikTok Pixel via integrations.	Meta and TikTok Pixel included on Pro at $6/mo.
Digital product sales	Native checkout with 9-12% fees except on Premium.	Payment buttons, not a native digital product checkout.
Team accounts	Not part of the creator tiers; enterprise only.	Included on Business at $12/mo.
Ecosystem and integrations	Hundreds of partners in the deepest marketplace in the category.	Smaller ecosystem, covers essentials but much less coverage.
Brand recognition	Most recognized bio link brand on the internet.	Much smaller user base and brand awareness.

Verdict

Winner: Solo.to

Solo.to wins on pure price-to-features for the common bio link use case. Custom domain and pixel tracking at $6/mo is a real bargain compared to Linktree's $15 Pro. What you give up is ecosystem, integration depth, and native digital product commerce. For creators who run ads and want pixel retargeting without paying Linktree's premium, Solo.to is an honest recommendation. For creators who rely on Linktree's integrations or native commerce, the savings aren't worth the downgrade.

Pick Linktree when

You want the most recognized bio link brand, the largest integration ecosystem, or native digital product checkout. Linktree's price premium buys real product maturity and partner coverage that smaller tools can't match. Also pick it if you're on Premium and need the 0% commerce fee.

Pick Solo.to when

You want Linktree Pro equivalents (custom domain, pixel tracking, no branding) at roughly 40% of the cost. Solo.to's $6/mo Pro is one of the cheapest ways to get a custom-domain bio page with retargeting pixels, which is a real advantage for creators running paid ads.

Which one for your situation

A creator running Meta ads who needs the Pixel for retargeting.

Solo.to Pro at $6/mo. Pixel integration at this price point is unusual and the rest of the feature set covers the basics.

A creator selling $1k/mo in digital products through their bio.

Linktree Premium at $35/mo for 0% fees, or a commerce-native tool. Solo.to's checkout isn't deep enough for this use case.

A small agency running bio pages for multiple clients.

Solo.to Business at $12/mo has team accounts. Linktree's team handling is enterprise-tier and more expensive.

A casual creator with a hobby account.

Either free tier works. Solo.to's looks slightly cleaner; Linktree has more name recognition with visitors.

FAQ

What am I giving up by picking Solo.to over Linktree?

Ecosystem depth, native digital product checkout, and brand recognition. The product is leaner. If you were going to use Linktree's integrations or sell structured digital products, Solo.to isn't a clean swap.

Is Solo.to stable? It's a smaller company.

It's been running since 2020 and continues active development. Smaller than Linktree but not noticeably flaky. Factor in platform risk if long-term continuity matters.

Can I migrate from Linktree to Solo.to?

Not automatically. You'll recreate links by hand. It takes about 10 minutes for a typical page.

Does Solo.to have a free plan worth using?

Yes, unlimited links and basic analytics at $0. The solo.to subdomain and branding are the main restrictions. It's a usable free tier.