Link in Bio Tools

Popl

A digital business card with NFC sharing and lead capture.

Visit popl.coFree tier available. Paid plans start at $7/mo.Founded 2019

Popl is a digital business card platform rather than a pure bio-link tool, but it functions similarly: a single page with your contact info, social links, and calls to action. It integrates with physical NFC cards and phone tags for tap-to-share.

Our take

Popl is in this directory because it overlaps with bio link tools, but it's really a networking tool. If you go to events and hand out contact info, it earns its keep. If you're optimizing an Instagram bio, use Linktree or Beacons instead.

Pros

  • NFC tap is genuinely fast at events and conferences
  • Pro at $7.99/mo undercuts most dedicated digital business card tools
  • Free plan is usable if you're willing to buy a physical card
  • Lead capture with CRM sync is real value for sales teams

Cons

  • Physical NFC cards cost extra on top of the subscription
  • Not designed for the creator or influencer use case
  • Profile page design is business-card-simple, not bio-rich
  • Ecosystem is focused on networking, not social linking

Features

  • Digital business card with contact info, socials, links
  • NFC tap-to-share via Popl cards and phone tags
  • QR code and shortlink sharing
  • Lead capture and contact exchange
  • Multiple profiles per account
  • CRM integrations
  • Event lead capture mode
  • Unlimited NFC device management on Pro+

Pricing

Free plan includes one profile, shareable via QR code, Popl link, or NFC (if you buy a physical card separately). Pro at $7.99/mo ($6.49/mo annual) supports up to 3 profiles and lead capture. Pro+ at $14.99/mo ($11.99/mo annual) allows 5 profiles and unlimited NFC device management.

Best for

Sales reps, event networkers, and professionals who hand out contact info in person and want it to feel modern and trackable.

Not for

Creators who mainly operate on Instagram and TikTok. Popl is optimized for offline networking, not social media bios.