Link in Bio Tools

Sprout Link

Clickable Instagram grid bio link, bundled inside Sprout Social.

Visit sproutsocial.comPaid only. From $199/mo.Founded 2010

Sprout Link is a bio link feature inside Sprout Social, an enterprise social media management platform. It mirrors an Instagram feed and lets each tile click through to a URL of your choice. It only exists as part of a full Sprout Social subscription, which targets mid-market and enterprise social teams.

Our take

Sprout Link only makes sense if Sprout Social is already the social team's tool. Everybody else should ignore it and use a dedicated bio link platform. Comparing it to Linktree on price is unfair to both products.

Pros

  • Fully integrated with Sprout Social's publishing and analytics
  • Instagram grid mirror is a cleaner UX than generic link lists
  • Zero extra cost if Sprout Social is already in the stack
  • Enterprise-grade reliability and support

Cons

  • Absurd price if bought for the bio link alone
  • Tied to Sprout Social subscription
  • Less design flexibility than creator-focused bio tools
  • Not intended for individual creators

Features

  • Shoppable Instagram grid mirror
  • Per-tile link routing
  • Compose and schedule posts inside Sprout Social
  • Bundled with social listening, analytics, and inbox
  • Team-based publishing and approval workflows
  • CRM-style contact profiles on social
  • Full Sprout Social reporting on bio link traffic

Pricing

Not sold standalone. Sprout Social starts at $199/seat/mo for the Standard plan and climbs to the enterprise Advanced tier around $499/seat/mo. Sprout Link is a feature bundled with every plan. A 30-day free trial is available. No way to buy Sprout Link by itself.

Best for

Marketing teams and agencies already paying for Sprout Social as their social management stack. The bio link adds no incremental cost.

Not for

Solo creators, small brands, or anyone who does not already need a six-figure-adjacent social tool. Paying $199/seat/mo just for the bio link is unreasonable.